Traditional industry

Appropriately disseminate and match more added value than expected

“What is the added value of traditional crafts?” “What are overseas users and buyers looking for?” We have long been facing efforts to appropriately disseminate the appeal and characteristics of traditional crafts, which are high value-added products, and match them with overseas targets. There are stories that can be created and places that can only be realized through continuous trial and error. With our corporation, which has extensive experience in overseas expansion, we can take care of your first overseas expansion in one stop.

host cities

6627

Exhibitions handled

581

Production media

※As of 2024/11

Published date:

2016-12-19

Use your own “one letter” with an honest feeling! A calligraphy workshop to cultivate the mind

On Saturday, December 17, the “Ichimonji Calligraphy Workshop” will be held. This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Inbound support Exposition MOSHI MOSHI NIPPON FESTIVAL

Published date:

2016-12-07

Japanese culture is taking over! “MOSHI MOSHI NIPPON FESTIVAL 2016 IN TOKYO” CLOSES

For 2 days from 2016/11/26 (Sat) to 27 (Sun), Japan Promotion opened the “WABI-SABI Pavilion” based on the concept of a comprehensive experience of Japanese culture, and produced traditional and regional cultural content.

Outbound support Exposition HYPER JAPAN

Published date:

2016-12-06

Japanese fans from all over Europe gathered in London again this year! 3 days of enthusiasm at “Hyper Japan 2016”

From 2016/11/25 (Friday) to 27 (Sun), the UK's largest Japanese cultural event “Hyper Japan Christmas Market” will be held in London, England. Japan Promotion produced the traditional culture pavilion “MIYABI”.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-11-21

A “Wabi Sabi” experience that will polish your mind! Let's learn about the Japanese culture you've always admired tea ceremony workshop

On Saturday, November 19, the “Urasenke Tea Ceremony Workshop” will be held. This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-11-07

Burn your heart and you're the Yell of Youth! The secret of a world-class “cheering battle”

On Saturday, November 5, the “Cheering Battle Workshop” will be held. This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-10-31

What would you make? Everyone from adults to children can take on the challenge of creating a traditional craft full of dreams, ame-zaiku!

The “Amezaiku Workshop” will be held on 10/29 (Sat). This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-10-24

“Fox” has appeared in the mecca of pop culture! Experience traditional Japanese festival bayashi

We are holding workshops where even first-time visitors to Japan can feel free to experience traditional culture. This is a collaboration project with the MOSHI MOSHI NIPPON project developed by Asobi Systems Co., Ltd.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-10-17

Let's experience traditional Japanese beauty! The “Japanese” world of art that you can enjoy wearing

10/15 (Sat) is “Change into kimono! A “photo shooting event” was held. This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-09-26

Resonate, the sound of the soul! Impressive! Wadaiko workshop

A “Japanese drum workshop” will be held on 9/24 (Sat). This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Event Production Workshop MOSHI MOSHI BOX Harajuku Tourist Information Center

Published date:

2016-09-20

There's still more festivities! Let's connect with the world through “Awa Odori”!

“Awa Dance Free Trial Lesson Vol. 2” will be held on 9/17 (Sat). This is a collaboration project with the MOSHI MOSHI NIPPON Project developed by Asobi Systems Co., Ltd.

Outbound support Exposition JAPAN EXPO Paris

Published date:

2016-09-20

[Watch Video] Japan Expo Paris “WABI-SABI 2016” Highlights

Highlight videos of the 2016 Japan Expo Paris “WABI-SABI” pavilion have been shown.

Outbound support Exposition JAPAN EXPO Paris

Published date:

2016-09-20

[Number of Visitors, Event Scale, Implementation Details] Japan Expo Paris 2016 Interim Report

Thanks to you, the 2016 “WABI-SABI” pavilion was a great success that surpassed the previous year. We would like to express our deepest gratitude to everyone who participated in the exhibition and everyone involved.

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