Exposition

A large-scale event characterized by a group of visitors who are highly motivated to buy

Hundreds of thousands of passionate Japanese fans from all over the world attend Japanese culture festivals held in major cities around the world, such as Paris, London, Barcelona, Bangkok, and Taipei. At any festival, over 95% would like to visit Japan, or have visited Japan at least once, and are strongly seeking information on Japanese products and regions they don't know yet. Buyers and business owners with clear goals also visited the exhibition for business. Since the purpose of the event matches the audience perfectly, efficient results can be expected.

Expo/Trade Fair Features

Satisfies of visitors matched the target

Clear targets, such as “Japanese fans,” are set for each event, and tens of thousands of visitors who perfectly match them will visit. In addition to being the most suitable place to acquire new fans in new markets, there are also many repeat visitors to the event, and results can be expected to improve through Continuous exhibitions.

*Expected from event to event

Direct responses that can only be considered

Because it's difficult, you can get real local concerns, such as when you see the product at first sight and what kind of things they are considered in. It is extremely effective as a test marketing opportunity to help promote future expansion overseas policies.

Domestic activities also have a big impact

Exquisite at events with high international attention can also be used as a catchy track record for domestic activities and events.