Business philosophy

“PROMOTE (PROMOTE)” “Japanese culture (JAPAN)”
Toward the realization of a more attractive manufacturing environment.

Japanese culture continued to attract widespread interest and attention even beyond the period called a boom in the world,
Nowadays, its position is being established as a style that people can choose to live a better way of life.

Many people around the world have incorporated things and things related to Japanese culture into people's lives, tastes, and self-realization, from clothing, food, and shelter to play, rest, beauty, and knowledge,
I want to have fun, feel joy, and even have the opportunity to get it.

There are also many voices within Japan that are pessimistic about population decline and social and economic stagnation. In an environment that is by no means desirable,
Even now, the creators and bearers of outstanding culture, which has the potential to captivate the world, are working hard to create and are waiting for the moment to be turned.

We stand between them and have created encounters and connections between the two in a variety of ways.

Makers can work on better manufacturing by gaining new sales channels.
Users are able to obtain better products created in this way.

Our goal is to expand this virtuous cycle and strive to develop and spread ideal Japanese culture.

Providing the joy of meeting and connecting with the world

The fact that something you've created is accepted by people from different countries and cultures
It brings great potential in creation and great expansion in business.

It's also a moment where you can get an unprecedented sense of affirmation and determination for further overseas initiatives.

At first glance, it seems easy to feel that in the modern age where the internet and SNS have developed,
Things actually created by hand have passed over the ocean to people, and are incorporated into our lives,
In most cases, this situation has not been reached.

In reality, there are a number of hurdles in the process leading up to that point, and it takes a lot of time and expertise.

Remove obstacles and burdens

It takes a lot of time and money to overcome that hurdle and put the system in place.

We remove such obstacles faced by creators and people responsible for culture, and create works and products
Detailed support is provided so that it can be unveiled in a place where the desired people are present and in the most attractive way.

While having all the creators concentrate on “creation,” which is their original endeavor,
We will run side by side as professionals who disseminate it to the world.

In the most attractive way to convey value

There is actually a wide variety of added value included in Japanese manufacturing.

Also, in the sense of beauty that creates that added value, why has it come to be recognized as “beautiful,”
It even includes contexts (contexts) such as historical backgrounds and anecdotes.

The deeper you understand, the more you should be able to feel the rich value and appeal of things and things that are difficult to change for anything
There are so many cases where this cannot be conveyed at first glance, and unfortunately it does not lead to a lucky encounter.

How do we disseminate the appeal of wonderful works and products with such added value and stories to people of different languages and cultures,
We have faced and worked on the question of how to communicate in a short time for a long time, and have created various know-how.
We will provide a step in overseas expansion in the best form through venue creation, production, and communication methods that can be realized through these.