The holding of “Japan Expo Paris 2017” this year and the activities of each exhibitor attracted a great deal of attention from various media.
In this article, we will introduce this year's efforts related to the Japan Expo and the results of publication in various media before and after the exhibition period.
In February, local governments in each prefecture announced their participation in the Japan Expo one after another
・Sankei News (2/15):“Yoichi-kun” from Otawara-shi, Tochigi participated in the France-Japan Expo in July for the first overseas event
・JAPAN STYLE VISIT TO JAPAN BUSINESS I (2/16):“Yoichi-kun” in Otawara, Tochigi participated in the France Japan Expo in July, and the city recorded a budget of 5.4 million yen
・Sanyo Shimbun (2/22):Denim PR Ibara City to Exhibit at Japan Expo at Denchu-kun Paris
・Sankei News (2/22):Denchu-kun goes to Paris to promote Ihara denim etc. at the Japan Expo Okayama
・Yomiuri Shimbun ONLINE (2/22):Denchu-kun Paris business trip
・Sankei Shimbun, Sanyo Shimbun, Mainichi Shimbun (Okayama), Yomiuri Shimbun (Okayama), Asahi Shimbun (Okayama), Chugoku Shimbun (Okayama): Ihara City Denchu-kun JE participated
・Yomiuri Shimbun (Tochigi) (2/25): Tochisuke, Tochigi City debuts in Paris
・Shimotsuke Shimbun (2/27)“Yoichi-kun” and “Tochisuke” will participate in the Paris Japan Expo for the first time July, promoting the appeal of Tochigi Prefecture
・French Embassy in Japan (March 31):Kumamon and Licca-chan appointed as 2017 French Tourism Goodwill Ambassadors

The Japan Expo fever is rapidly accelerating as the exhibition period approaches, and attention is also being paid to PR that lists prefectures
・Hokkoku Shimbun, Kitanihon Shimbun (5/25):Mergiu to participate in Mermomo Japan Expo again this year
・NHK Fukui (5/29):Report on the mayor's press conference
・Chunichi Shimbun (Fukui) (5/30):Fukui City exhibited for the first time at the “Japan Expo” in Paris in July
・NHK Fukui NEWS WEB (5/30):Fukui City Exhibits at the Paris Exposition
・Fukui Shimbun (5/30): City to promote tourism in Paris
・Nikkan Kenmin Fukui (5/30): Exhibiting at Japan Expo
・Sankei Shimbun Digital (6/5):Fukui City will exhibit at the “Japan Expo” for the first time in Paris to open on the 6th of next month
・Sanyo Broadcasting (RSK Evening News) (6/22): Special video broadcast of Hitomi Miki (Part 1)
・Nishinippon Shimbun (6/28): Advice to artists exhibiting Karatsu ware
・Mainichi Newspapers (6/30): First exhibition of 200 pieces of Karatsu ware at “Japan Expo Paris” starting next month 6th
・Asahi Shimbun (7/2): First exhibition of Karatsu ware at an exhibition in Paris
・Saga Shimbun (7/4): Karatsu Pottery Appeals in France, 3 Potteries Exhibit at Expo
・Town News Yokosuka (6/30):Show off “beautiful characters” in France
・Yomiuri Shimbun Yokosuka City Edition (7/4): Practical Books Go to Paris
・TV Kochi (6/29):Shinjo-kun goes to Paris
・Kochi Shimbun (6/30):Tourism PR for Shinjo-kun from Susaki City, Kochi Prefecture to revisit Paris at the Japan Expo in July
・Asahi Shimbun (July 5):Kochi) Shinjo-kun to promote Susaki City in Paris
・Sanyo Shimbun Digital (7/3):Denchu-kun, denim etc. at Ihara PR Japan Expo in Paris
・Sanyo Shimbun (7/4): Denchu-kun to Buddha
・Shimotsuke Shimbun (7/4):Good luck on a business trip to France and the fans say goodbye Tochigi
・Japan FM (7/1):Introducing WABI SABI, SAKURA Stage and other exhibitors (in French)

Japan Expo in action! Report on the local excitement from the opening to the response after the event
・Nishinippon Shimbun (7/6): Karatsu ware sold in Paris
・Sanyo Shimbun Digital (7/7):Denchu-kun, denim etc. at Ihara PR Japan Expo in Paris
・Chugoku Shimbun (7/8): Bonjour Ihara Denim
・Sanyo Shimbun (7/8): “The Holy Land of Denim” PR
・Asahi Shimbun Digital (7/8):Thank you Kumamon with a picture for encouraging Kumamoto, on a business trip to France
・Sanyo Broadcasting (RSK Evening News) (7/10): Special video broadcast of Hitomi Miki (Part 2)
・Fukui Shimbun (7/13):Disseminating Japanese mythology to the world at the Japan Expo in Paris!
・NHK News Check 11 (Okayama NEWS WEB) (7/13):Denchu-kun in Paris
・Chunichi Shimbun website (7/8):Mergiu Goes Back to Paris Japan Expo France
・Kitanihon Shimbun (7/13):Mergiu and others report their return to Paris and participate in the Japan Expo
・Hokkoku Shimbun (July 13):Report on the excitement of Paris: Mergiu-kun and Melmomo-chan in Oyabe
・Chunichi Shimbun web (7/14)Mergiu-kun and others returned home from Paris where Oyabe PR was done
・Kitanihon Shimbun (7/14):Mergiu on her way home from Paris interacts at Mermomo Aerial Cafe
・Minami Shinshu Shimbun (7/16):Participated in the Japan Expo, which was well received mainly for Iida Mizuhiki ornaments
・Kochi Broadcasting (7/18):Report on Shinjo-kun's return from Paris (Kochi Prefecture)
・TV Kochi (7/18):Very popular! Shinjo-kun's Paris Report
・Kochi Shimbun (7/19):Shinjou-kun from Susaki City, Kochi Prefecture is active at the Paris Expo and sales are over 1 million yen
・Sankei News (7/15):Tochisuke reports Paris activities and PR at Japan Expo Tochigi
・Fukui Shimbun (7/24): Response to tour inquiries
・Shimotsuke Shimbun (7/24):Promoting “Tochigi” in Paris, Tochisuke reports on response to his visit to France
・CLAIR Paris (7/24):The Japan Expo was held in the suburbs of Paris.
・Chunichi Shimbun Higashimikawa edition (7/25): Ikebana French Enchanted by Mr. Suzuki Exhibits for the First Time at the Japan Expo
・Citizens of Fukui Prefecture (July 27):Fukui City attracts French visitors

Related pages
>>3 potteries of Karatsu ware will be exhibited at the Japan Expo [Nishinippon Shimbun]
>>Fukui City Announces Exhibit at Japan Expo [NHK News, Chunichi Shimbun, Fukui Shimbun, Sankei Shimbun, etc.]
>>Japan Expo Paris 2017 is about to open! The founder visited Japan and made a press conference in Tokyo
>>Oyabe City, Toyama Prefecture announces determination to exhibit at Japan Expo [Kitanihon Shimbun, Toyama Shimbun, Hokkoku Shimbun]
>>The biggest Japanese cultural event in the world starts again this year! Japan Expo Paris 2017 Event Report




Japan Expo Paris 2017
Period: 2017/7/6 (Thu) to 7/9 (Sun)
Venue: Paris, Nord Villepinte Exhibition Center
>>Japan Expo Official Homepage
>>Click here for information on exhibiting at the Tradition and Regional Culture Pavilion “WABI SABI”
Consultations and requests for materials regarding exhibitions are being accepted at any time
Please contact us using the form below or via the “Contact Us” email form. The person in charge will reply to you shortly.
◎ To: Japan Promotion Association Japan Expo Exhibition Office
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◎ Telephone: 03-5766-2450/Fax: 03-5766-2451
◎ Email: info@japanpromotion.org