Business

Numerous achievements, from overseas expansion, from the first step to large-scale proposals

“Can our products be accepted overseas?” We have many achievements and examples related to developing overseas sales channels, from early-stage test marketing, to large-scale proposals to department store groups for the wealthy overseas. Furthermore, so far, we have provided inbound and outbound policy support to 27 local governments and region-related organizations, and have produced impactful results.

Host cities

Inbound cities

581

Production media

※As of 2024/11

[Overseas Expansion Case Collection vol.16] Strategically narrow down images and appeal the living appeal of the region (Fukui City)

In “Overseas Expansion Case Collection” vol.16, we asked the person in charge of Fukui City Hall in Fukui Prefecture about image strategies for overseas expansion and episodes about collaborations with world-famous film actors that were realized when exhibiting at Japan Expo Paris.

Outbound support Exposition JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.15] Utilize overseas exhibition experience to seize opportunities for new activities and creative ideas (Mr. Kazuhiro Inomata)

In “Overseas Expansion Case Collection” vol.15, we asked Kumiko artist Kazuhiro Inomata about an episode in France that connected one overseas exhibition experience to the next, and his aspirations for artist activities that always require extraordinary energy, from manufacturing to promotion.

Outbound support Exposition JapanManga Night

[Overseas Expansion Case Collection vol.14] Build fans around the world and open up new markets! Bringing traditional Japanese crafts to the next stage (Mr. EMU)

In “Overseas Expansion Case Collection” vol.14, we ask Mr. EMU, a blackboard kokeshi artist, about the local reactions he witnessed during his first overseas exhibition and secret measures to win the hearts of visitors in their first country or venue.

Outbound support Exposition JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.11] If you notice, the world is so close! I also devised ways to promote myself and exhibit (Origami Ato Okamoto Yuko)

In “Overseas Expansion Case Collection” vol.11, we asked origami accessory artist Okamoto Yuko, called “Origami Art,” about the reactions of each country she experienced during her local trips and ways to enjoy communicating with visitors at overseas events.

Outbound support Exposition JapanManga Night

[Overseas Expansion Case Collection vol.9] Refining traditional techniques and minds on a global stage (“Amezaiku Tsuruji” Takako)

In “Overseas Expansion Case Collection” vol.9, we asked Amezaiku Kako-sama, who is active under the name “Amezaiku Tsurufuji,” about the secret to replacing overseas experiences with energy for new creations and the reactions of audiences in various countries.

Outbound support Show case JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.8] Aiming for a new dimension of calligraphy that stimulates the five senses (Miho)

In “Overseas Expansion Case Collection” vol.8, we asked calligrapher Miho in detail about the secret to turning overseas experiences into new creative energy and the reactions of audiences in various countries.

Outbound support Exposition JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.7] A book that conveys the way of life on the world stage (Fukushita Taro)

In the “Overseas Expansion Case Collection” series vol.7, we asked calligrapher Fukushita Taro about his ingenuity to win the hearts of audiences on overseas stages and his current activities in various countries.

Outbound support Show case JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.6] Pursuing world-class Japanese beauty with a multifaceted approach (Mr. KIRIE)

In the “Overseas Expansion Case Collection” series vol.6, we asked the “Japanese” art group KIRIE about local movements during overseas events and the state of recent projects that have diversified.

Outbound support Exposition JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.5] Making “Awa Odori” the Common Language of the World (Creative Dance Group Takarafune)

In the “Overseas Expansion Case Collection” series vol.5, we asked the creative dance group Takarafune about their attitude when standing on stage in each country and their passion for connecting Japanese traditions to the future.

Outbound support Exposition JAPAN EXPO Paris

[Overseas Expansion Case Collection vol.4] Rediscover local appeal through overseas exhibitions, improving on-site responsiveness is also a major weapon (Mr. Hiromi Kobayashi, Tochigi City Hall General Policy Department)

In the “Overseas Expansion Case Collection” series vol.4, we asked Mr. Hiromi Kobayashi from the Tochigi City Hall General Policy Department about inbound promotion, marketing, and activities of the local character Tochisuke, etc. that make use of the awareness and experience gained through overseas exhibitions.

See other achievements and examples

Artists/Creators

Traditional industry

Media