[Overseas Expansion Case Collection vol.13] Sharpen your inspiration and go to the world in your own style (Ms. Noriko Miyauchi)

“Overseas Expansion Case Collection” vol.13 released!

The “Overseas Expansion Case Collection” series interviews people who have exhibited at events managed by Japan Promotion so far, and listens to valuable stories about reactions from countries around the world that they have actually witnessed and their subsequent activities.

In this section, which is the 13th in the series, the painter'sMs. Noriko MiyauchiWe asked you about the secret to making use of your overseas exhibition experience and continuing to express yourself in your own way.

≪Click here for past articles≫
●vol.1 “Succeed in attracting tourists with a PR strategy that combines local characters and SNS! (Mr. Toshiaki Arisawa, Genki Creation Division, Susaki City)”
●vol.2 “Local reactions are the greatest harvest! Exhibited at Japan Expo Paris that got a lot of insight (Kyushu Economic Federation, Mr. Chiken Shigeyoshi)”
●vol.3 “Overseas exhibition experience triggered the “Oyabe Fairy Tale Party” (Mr. Yukihiro Funami, Tourism Promotion Division, Oyabe City, Toyama Prefecture)”
●vol.4 “Rediscover local appeal through overseas exhibitions, improving on-site responsiveness is also a major weapon (Mr. Hiromi Kobayashi, Tochigi City Hall General Policy Department)”
●vol.5 “Making “Awa Odori” the Common Language of the World (Creative Dance Group Takarafune)”
●vol.6 “Pursuing World-Class Japanese Beauty with a Multifaceted Approach (KIRIE)”
●vol.7 “Calligraphy that conveys the way of life on the world stage (Fukushita Taro)”
●vol.8 “Aiming for a new dimension of calligraphy that stimulates the five senses (Miho)”
●vol.9 “Refining traditional skills and hearts on a global stage (“Amezaiku Tsuruji” Takako)”
●vol.10 “Conveying the appeal of “Japanese festivals” through drawing (Mr. Kawase Tadashi)”
●vol.11 “If you notice, the world is so close! I also devised ways to promote myself and exhibit (Origami Art Okamoto Yuko)”
●vol.12 “Know the Joy of Being able to Pursue Your Own Expression on the World Stage (Mr. Hoshino Tomotoshi)”

≪About current activities≫

Overseas solo exhibitions, art fairs, expositions... expand the range of expression in various fields

I was able to have solo exhibitions overseas in Paris, London, New York, Dubai, Abu Dhabi, etc., and exhibited at many famous art fairs. When it comes to production,Pursue new methods of expression according to the culture and tastes of each countryI've put a lot of effort into that too. Try incorporating iconic motifs from that country, try drawing with trendy color schemes, and try fusing them with Japanese-style ones. Japan Promotion advises me on this kind of local information every time, so it's always helpful. After all, going out into the world means differentSince you will come into contact with characteristics that are completely different from Japan, such as historical background, customs, religion, climate, environment, etc.It's very inspiring, isn't it?
Also, among the various comments received from people who liked my paintings and visitors, there are new discoveries every time.How was my style accepted,Knowing these evaluations objectively is a great encouragement and joy in creative activities.

≪Advice/Future Goals≫

Keep on drawing with faith. New challenges are always ahead

What I usually focus on is drawing ability. A work where only the surface has been repaired is something that viewers can understand when they see it, whether overseas or in Japan. So,Valuing the basics is the foundation for making sure the direction of one's styleI think so. I have been teaching painting classes for many years, and I once again feel the depth of drawing through “teaching someone.” When I look at students who are working hard, I think people can grow forever, and they can shine in their own way. While I was raising children, there were times when it was difficult to balance my family, but I feel that the fact that I devised my time, taught as an art teacher at school, and frequently participated in group exhibitions with my friends, etc., without giving up, has led to the present.If you cherish what is at your core, you will surely be able to pave the way... With that in mind, I want to keep trying new things.

≪Know-how for success≫

[Before exhibiting]
‍● While serving as an art teacher at a school and presiding over painting classes, I am also able to balance my family.
● I frequently participate in group exhibitions and interact with artists of various genres.
★ Point ★
I experienced exhibiting at an open call exhibition about once a year and doing group exhibitions with friends.
↓
[Support and ingenuity]
● Flexibly incorporate advice such as local trends and color preferences.
● Comments from buyers and visitors of the work were useful for the next production.
● Adhere to the attitude of valuing drawing and not neglecting the basics.
★ Point ★
The works are created while deepening cultural understanding of the countries and regions to be exhibited.
I was able to know objective evaluations in each country.
↓
[Results]
● I was able to re-capture my own production style from live local voices.
● In addition to the work being sold on the spot, there are individual production offers.
★ Point ★
The range of expression expanded by touching on diverse values from around the world.
↓
[After that]
● Challenge yourself to create new works without being satisfied with the current situation.
● I plan to hold solo exhibitions both domestically and internationally in the future.
● Beside being a painter, he is also active as a mentor.
★ Point ★
While expanding the field of activity from a global perspective, it also contributes to the development of future generations.

Thank you, Miyauchi-sama, for sharing this valuable story!
In the next vol.14, the blackboard kokeshi artist'sEMUI would like to ask about the local response they witnessed during their first overseas exhibition, and secret strategies to win the hearts of visitors in their first country or venue.

◎ Interviewee: Noriko Miyauchi

[Events you exhibited at]
HYPER JAPAN “Miyabi” (2016)
Salon Art Shopping Paris (2017)
New York “George Billis Gallery” solo exhibition (2018)
World Art Dubai “JAPAN TIDE” (2018)
ADIHEX “Miyabi” (2019)
Solo exhibition at “Étienne de Causanne Gallery” in Paris (2019)
　　　　　　　　　　　 Ueno Royal Museum Solo Exhibition (2020)

●Miyauchi Noriko Homepage＞＞＞https://norikomiyauchi.com/

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