A bridge connecting art fans and artists. Salon Art Shopping Paris 2021 [Fall] will be held

“What kind of person is the artist of this work?” “How do you draw it?” It was spoken to, and “I felt the strength of Parisian people's feelings for art.” The person in charge who went to the siteSalon Art Shopping ParisI look back on (Salon Art Shopping Paris).

3 days from 2021/10/22 (Friday) to 24 (Sun)Salon Art Shopping Paris(Fall) was held in Paris, France, and many people attended. As a Japan promotion, it was exhibited on the largest scale ever. Many people were interested in the works on display and ended up purchasing them, and they were highly praised by all the visitors.

There is no need to explain it again,Salon Art Shopping Parisis one of the best-known art fairs in France, held twice a year at the Carrousel du Louvre in the basement of the Louvre, one of the world's largest art museums.

Salon Art Shopping Paris 2021 [Fall]
‍Period: 2021/10/22 (Fri) -24 (Sun)
Venue: Carrousel du Louvre (Carrousel du Louvre)

On the first day of the event, Japanese sake will also be offered to visitors at the Vernissage

France was regaining its “normal life,” and the city was bustling and restaurants were full of people. Meanwhile, at large-scale events, hygiene passes called “passes and sanitaires” and the obligation to wear masks are thorough as countermeasures against the novel coronavirus infection.

On the first day of Salon Art Shopping Paris, the rain the day before went up, and the weather became fine. On this day, a “vernissage” was held from 19:00 for invited guests and media personnel. There were probably a lot of people waiting impatiently for this day, and the venue was quickly filled with people, making it difficult to walk. There are people who bring children and people who enjoy vernissages where alcohol and snacks are served, and it was evident that art is very familiar to Parisians.

At the Japan Promotion booth, Seto Brewery (Ashigarakami-gun, Kanagawa-ken) sponsored the “Setoichi※” series, and Yasumoto Brewery (Fukui City, Fukui Prefecture) sponsored the “Shiratakesen Junmai Daiginjo Nugou” and were presented to visitors. In addition to Parisians being interested and enjoying these Japanese sakes, Mr. Takeuchi, an employee of Fukui City, also visited from CLAIR Paris (Local Government Internationalization Association Paris Office), and it seemed that they enjoyed it.

I'm moved by the delicate art work! There are also many situations where works are purchased

General visitors will also be able to enter from the 2nd day of the exhibition. This time, a total of 91 groups of artists exhibited at the Japan Promotion Booth, and 13 of them traveled to the site. Most of them were people who were traveling abroad for the first time and for the first time in Paris.

Due to the spread of the novel coronavirus infection, even though several art fairs are being held online, I still felt a strong passion to actually check the work with my own eyes and know what is behind it. There were many people who respected Japan and wanted to ask again about the time and effort they put into the work, precisely because they were aware of the subtlety of Japanese people.

More people than expected by the local staff visited the venue, and as described above, they asked the artists and staff questions about the concept of the work, the artist's own upbringing, and methods of expression and techniques. Like Parisians and Parisiennes who love art, it was as if they were trying to find the added value behind the work through such communication.

It seemed that all the artists who visited the trip were delighted and made new discoveries by listening to their impressions and honest opinions from people in Paris, France. Art lovers encounter unexpected works, and artists interact with people of a different age than before. Being able to do this kind of matching can also be said to be one of the attractions of overseas art fairs.

Visitors ranged from their 20s to 60s, and in particular, many works were purchased by middle-aged and elderly people in their 40s and older.

“I want to pass it on to my children and grandchildren as family property”
“I just stopped by the venue and didn't mean to buy it, but I bought it unintentionally.”
We received such comments from those who purchased it. The low hurdles leading up to the purchase of art are also a typical French sight.

Contributing to the dissemination of Japanese art and culture

At Japan Promotion, for everyone who was forced to give up travel due to concerns about the novel coronavirus infection, etc.Tell me about the local situation on InstagramAlso, photos of the inside of the venue were sent as bulletins. I would be happy if the atmosphere and enthusiasm of the site were conveyed.

Thanks to all of you for your hard workSalon Art Shopping Paris 2021We were able to finish (fall) with great success. At the venue, there were also people who said, “I visited other booths, but this booth is the busiest, and the works are impressive.”

Consultations and requests for materials regarding exhibitions are being accepted at any time

Please contact us using the form below or via the “Contact Us” email form. The person in charge will reply to you shortly.

◎ Addressee: Japan Promotion Association Salon Art Shopping Paris Exhibition Office
◎ Address: Ebina Building 4F, 6-18-10 Jingumae, Shibuya-ku, Tokyo 150-0001
◎ Telephone: 03-5766-2450/Fax: 03-5766-2451
◎ Email: info@japanpromotion.org